Yale unveils new brand partnership with MotoGP™

Harry Sands, Managing Director of Yale EMEA: “When we were looking for a brand partner, MotoGP™ stood out as the obvious choice due to our shared principles and characteristics such as agility, high performance and innovative thinking.” Yale® has been appointed as the designated Forklift Supplier to MotoGP™, the FIM MotoGP™ World Championship. In partnership with local dealers, […]

Voice of the Engineers

The engineers behind the award-winning ergonomic Yale rider pallet truck. Malcolm Cole, Engineering Manager at Yale Europe Materials Handling: “I gain great satisfaction in making someone else’s job easier.” In March 2017, Yale® was delighted to be presented with the Ergonomics prize for the Yale MPT Series Rider Pallet Truck at the FLTA Awards for […]

Yale Tugger Train System supports line feed manufacturing operations

Tracy Brooks, Automotive Industry Manager, for Yale®: “The Yale Tugger Train System is an integrated modular system that provides great flexibility allowing customers to select trollies depending on what materials are being delivered in what containers to which production line.” In response to industry insight garnered through its automotive application centres, Yale Europe Materials Handling […]

Bespoke fleet management responds to customer feedback

Vince Cooke, Business Development Manager for Yale: “In partnership with its global network of dealers, Yale is well placed to provide a fleet management programme to its customers, so that these customers can shift their focus to their core business.” In response to customer feedback, Yale Europe Materials Handling has developed a bespoke two-tier fleet […]

Yale powers up lithium-ion across EMEA

Mat Allen, Solutions Manager, Counterbalance Products at Yale: “We are all now used to the benefits that lithium-ion power can deliver in terms of convenience for many day-to-day applications. When applied to lift trucks it translates into improvements in productivity, efficiency, and provides emission-free charging and a lower CO2 footprint.” Yale Europe Materials Handling aims […]

Energy consumption cut by 10%

Mat Allen, Solutions Manager, Counterbalance Products at Yale: “Yale’s E-steering system offers real financial savings. It means operators can use our trucks for a longer period before the battery needs to be changed.” Yale Europe Materials Handling uses E-steering as standard for its ERP 15-20VT series three-wheel electric counterbalance forklift trucks, improving energy performance by […]

Focus on SMEs at LogiMAT 2017

Timo Antony, new Area Business Director Central Europe at Yale: “Due to their many years of experience in the field of materials handling, our dealers have sound market knowledge. They are very familiar with the requirements of their mainly medium-sized customers.” Yale Europe Materials Handling exhibited together with its German dealers at LogiMAT 2017 in […]

Spotlights on Yale thanks to COREP

Pascal Colombo, Yale Warehouse Sales Manager: “We have taken great pride in being able to follow this client from the very beginning and offer them appropriate advice when required. Once again, I can see that our achievements enhance Yale as a leader and as the main interlocutor for the warehouse trucks market.” The collaboration between […]

Yale scoops Ergonomics prize at FLTA Awards

Iain Friar, Yale Brand Manager “We are thrilled that the Yale MPT Series Rider Pallet Truck has been recognised for its ergonomic design by the FLTA. The Yale development philosophy places the operator at the heart of the design, and we believe the MPT Series is a shining example of this.” Yale Europe Materials Handling […]

Yale adds to pedestrian stacker series

Ron Farr, Warehouse Solutions Manager at Yale: “We are sure that operators of all shapes and sizes will feel confident with how easy the latest MS10-16IL series and MS20 are to move, position and lift thanks to the ergonomic design that ensures effective and comfortable control.” The new Pedestrian Stacker MS12-16IL models offer dual-load capability […]

Making headlines with customised warehouse solutions

Yale® products have helped printing specialists Ellerhold Group to maximise efficiency in its Zirndorf warehouse with a made-to-measure solution developed by Nuremberg based Yale dealer M. + S. Bauer. Bernd Schmidt, CEO of Ellerhold in Zirndorf “The Yale dealer, M. + S. Bauer from Nuremberg offered the best overall concept by far, consisting of a […]

Customised solutions and tailor-made products at the core of Yale Rental

David Reeve, Industry Manager  “Thanks to the new Yale rental programme, which was initially launched in France in November 2016, companies can benefit from a responsive, customer-focussed service and from the experience of the Yale authorised network of dealers.” Customers can make contact via the website or a dedicated national telephone number, which will redirect […]

Success of Yale on Tour Events

Iain Friar, Yale Brand Marketing Manager “During 2016, the international series of Yale on Tour events brought together customers and dealers at 30 separate locations in eight countries.” “Dealers have celebrated anniversaries, exhibited at shows, presented to journalists and hosted grand opening events at new premises, to name just a few. Take a look at […]

Celebration of 20 years of Yale in Germany

Dominik Vierkotten, Area Business Director “Thanks to a close collaboration with our dealers and customers, modern processes such as “blueprinting”, a very experienced development team and innovative ideas from universities and scientists, we are able to develop our products in such a way that they optimally meet the individual requirements of our customers and can […]

Raising customer expectations with innovative product development

Ian Melhuish, VP Solutions Group “We take our responsibility to our customers extremely seriously. Adapting our products to their specific needs and working in partnership to provide the optimum solution for each application enables us to drive forward our innovation continually.”  Mark Stent, Engineering Concept Centre Operations Director “We seek to anticipate customer needs within […]

Yale dealer works with Nissan in Italy

Cristiano Antonelli, Antonelli Carrelli Elevatori Srl “This is the Nissan story – a story of August nights spent thinking of a winning strategy. I suggested innovative formulas to renovate the fleet and Nissan Italy proved very forward-thinking and decided to adopt them.” Antonelli proposed a buy-back value of trucks tailored specifically to suit the customer’s […]

Yale welcomes three more dealers

Iain Friar, Yale Brand Manager “I am delighted with these strategic new appointments which strengthen the Yale presence in Hungary, Germany and Russia. Dealers are carefully selected to represent the Yale brand within their territories.” Pagat Gold began operating in Hungary in 1991, repairing hydraulic jacks, before expanding into the sale of used forklift trucks […]

Craigavon plant awarded Platinum Status for second year running

Matthew Patterson, Environmental Engineer at Craigavon Plant “What has helped the company in becoming a leading sustainable and ‘green’ manufacturer is its willingness to invest and seek out projects and partners that will produce environmental improvements, whether it’s more energy efficient lighting, heating and ventilation systems or variable speed compressors.” The Craigavon plant was awarded […]

Europe’s most energy efficient electric forklift truck.

Karen Calver, Yale Product Manager for Electric Counterbalance Trucks “With their energy efficiency and best-in-class manoeuvrability, these trucks have always helped customers to increase throughput and reduce the cost per pallet moved. Now their economy is even better and, in the case of the 3-wheel truck, officially unbeatable.” Yale Europe Materials Handling has introduced E-steering […]